meet the founder

Social media addict turned specialist, Elizabeth McNevin taught herself the ins and outs of social media where it became not only a job, but a passion. In 2009, she gave up Facebook for 40 days & 40 nights in order to free up her time and concentrate on more important things in, you know, Twitter… and starting a blog about giving a social network up...which ultimately sprung her into her social media career. Elizabeth’s expertise is in a variety of industries including e-commerce, digital PR (Weber Shandwick), lifestyle television (Travel Channel), and weddings (WeddingWire).

In 2017, she founded sociale to help brands and entrepreneurs, leave a lasting, authentic digital image for themselves and for their customers through paid social media.

When she’s not researching the next big social media channel, you can find Elizabeth at the dog park with her husband and their silver lab, or looking for the best avocado toast in town.